Columbus, OH — The preeminent AmericanHort event Cultivate’17 continued to impress, inspire, and invigorate attendees this past July in Columbus, Ohio. A record number of 10,016 attendees from 34 countries and across all industry segments attended the bigger and bolder event.
Cultivate’17 is the largest trade show hosted annually at the Greater Columbus Convention Center and was the first event to use the entirety of the newly renovated space, which included the addition of 30,000 square feet to the trade show floor. Nearly 700 exhibitors showcased products and services and utilized the increased trade show space to its full advantage.
Ken Fisher, AmericanHort President and CEO, said, “We enjoyed strong performance and growth at Cultivate’17 by just about every measure. Exhibit space and exhibitors were up nearly 12% and overall attendance by about 5%. We had great feedback on the refreshed event layout, education, tours, keynotes, and receptions. The AmericanHort team is already hard at work preparing for Cultivate’18 and all great things to come from AmericanHort.”
(Editor’s note: To read the GIE Media Horticulture Group’s coverage of the event, click here.)
Highlights from the annual industry event included the opening keynote by Jon Gordon, renowned author and business expert. Gordon spoke on the power of positivity in work and life and how positive attitudes can transform a business for the better. AmericanHort CEO and President Ken Fisher, Senior Vice President Craig Regelbrugge, and Chief Economist Charlie Hall, PhD, presented a State of the Industry address, as well. The address detailed both current and upcoming business, legislative, and economic challenges for industry businesses, as well as outlined strategies to address challenges and to promote collective industry growth.
Cultivate’17 also debuted CareerUP, a first-of-its-kind event that welcomed nearly 150 young professionals for a day of communication skill development,…