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BrightEdge Launches Educational Initiatives to Help Marketers Build SEO Skills

Continuous education empowers marketers to be successful

BrightEdge, the global leader in enterprise organic search and content performance, announced today that it is rolling out a wide range of new initiatives aimed at bringing the latest organic search best practices to wider content and digital marketing communities. Recent product innovations, the expansion of marketing resources and the launch of geo-based user groups are all powering rapid customer success and momentum.

The Share Global Insights Tour is the cornerstone of the BrightEdge commitment to education. This kicks off today with the (sold-out) one day event, Share New York- the blend of SEO and content marketing professionals in attendance being a massive indicator that SEO and Content Marketing disciplines are converging. The conference series continues with dates in London on June 8, San Francisco on Sept. 21 and Chicago on Oct. 4. Registration is open on the Share Insights Tour event page.

“The future of search is truly awesome,” says Jim Yu, CEO and co-founder BrightEdge. “We want to work closely with marketers to help them implement best practices with first-to-market product innovations. Continuous education empowers marketers to be successful”.

Other elements of the educational commitment include;

Summer School Webinar Series: The “Summer School” webinar series is designed to meet the exploding demand for SEO savvy marketers. In the series, the next generation of content marketers will learn SEO best practices and how to use SEO to drive content strategy and deliver results.

Example topics are focused around quick SEO wins, making the case for SEO and creating content that performs. On demand webinars can be viewed via the BrightEdge resource library.

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